HunterTrek.com » Business

Random Changes, Frequently Broken

Joshua — Wed, 03 Oct 2007 20:06:31 +0000

I’m playing around with the website a lot. You may have noticed. It looks different every couple of hours and now has some ads and other widgets not to mention new stuff behind the scenes. All this madness does have a purpose. I’m toying with the idea of generating some income from blogging/content creation. To that end I’m experimenting here. Once I make a decision all the funk should disappear from this website and it will return to normal. One of the main places I’m garnering ideas is Problogger.net. They are currently celebrating a birthday.

Don’t worry. The Wesley/Jillian photos and stories will continue uninterrupted.

“McFood” Better Than Food, Kids Say, Preschoolers Say Carrots Better When Served From McDonalds Bag – CBS News

Joshua — Tue, 07 Aug 2007 19:29:01 +0000

Scary article about some recent research regarding food preferences and how they are affected by advertising. Some excerpts are below. The jist: Don’t let your kids watch much if any TV. Check out this link for some great no-tv resources: http://www.tvturnoff.org/

“McFood” Better Than Food, Kids Say, Preschoolers Say Carrots Better When Served From McDonalds Bag – CBS News
Its not the food, its the brand name. Marketing strongly affects 4-year-olds food preferences, find Stanford University pediatrics researcher Thomas N. Robinson, M.D., and colleagues.

In all cases, the majority of the kids said the “best” foods were those linked to the McDonald’s brand, even though the only differences between the bags were the McDonald’s logos (no special advertising materials were used).

77 percent of the kids said the same french fries, from McDonald’s, were better in a McDonald’s bag than in a plain bag (13 percent liked the ones in the plain bag; 10 percent could tell they were the same).

61 percent of the kids said milk tasted better in a McDonald’s cup (21 percent liked milk in a plain cup; 18 percent could tell it was the same).

59 percent of the kids said chicken nuggets tasted better in a McDonald’s bag (18 percent liked them in a plain bag; 23 percent could tell they were the same).

54 percent of the kids said carrots tasted better in a McDonald’s bag (23 percent liked them in a plain bag; another 23 percent could tell they were the same).

48 percent of the kids liked hamburgers better in a McDonald’s wrapper (37 percent liked them in a plain wrapper; 15 percent could tell they were the same).Kids who preferred “McFood” tended to live in homes with a greater number of television sets and tended to eat at McDonald’s more often than kids not influenced by the McDonald’s brand name.

Nardelli to Run Chrysler

Joshua — Mon, 06 Aug 2007 12:14:18 +0000

So let me start by saying that I totally don’t get this whole CEO thing. They get paid big, big bucks and frequently don’t do anything. I’m not a believer that the one person at the top makes that much difference. Hopefully it won’t for Chrysler.

In there wisdom Cerberus, Chrysler’s new owner, appointed the ex-CEO of Home Depot to run the turnaround of their newest acquisition. This is the man who managed to let Home Depot lose 8% of its stock value during an unprecedented housing boom and at the same time Lowes (a company with stores basically across the street from every Home Depot, selling the same stuff) is going gangbusters. And for this he gets a huge golden parachute on his way out.

Supposedly they hired him for his turnaround expertise. He sure turned Home Depot around (glad I don’t own their stock). His pay this time is linked to the company performance. So if you see a man in a brand new Chrysler begging for quarters just say “sorry Bob, why don’t you get a real job”.

from MarketPlace